Toggle Nav

Tel: +44 (0) 20 8829 3000

Email: customercare@turnaround-uk.com

Because Internet

Because Internet

Understanding the New Rules of Language

ISBN-13: 9780735210936

Author(s): Gretchen McCulloch

Subjects: CFB

Publisher: PENGUIN RANDOM HOUSE GROUP

Publisher Imprint: Riverhead

Publication Date: 25-07-2019

Format: Hardback

Availability: Temporary unavailable

£19.99

About the book

The internet isn't the first technology to alter how we communicate, but it is making our language change faster and in more interesting ways than ever before. The programmers behind the apps and platforms we use decide how our conversations are structured, from the grammar of status updates to the protocols of comments and @replies. Linguistically inventive niche online communities spread slang and jargon exponentially faster than in the days when new dialects were constrained by physical space. What's more, social media provides a fascinating laboratory for watching language evolve in real time.