Scripted: Custom Lettering In Graphic Design

by Wang Shaoqiang
Scripted: Custom Lettering In Graphic Design
  • ISBN-13: 9788417084028
  • Author(s): Wang Shaoqiang
  • Subject: Graphic design
  • Publisher: Hoaki Books S.l.
  • Imprint: Flamant
  • Publication Date: 14-12-2017
  • Format: h/b

Availability: No longer supplied by us

£39.99
Within the world of graphic design, lettering is basically illustrating with words, phrases or numbers in order to convey unique visual personality to our message. After decades of using software as their exclusive work tool, graphic designers today are re-discovering the creative and expressive power of handmade letters: lettering has a distinctive visual and physical effect, and provides endless possibilities of expressing ideas through a more artful use of type, texture and volume. This results in more personal, timeless effects and a richer aesthetic experience.
About the book

Within the world of graphic design, lettering is basically illustrating with words, phrases or numbers in order to convey unique visual personality to our message. After decades of using software as their exclusive work tool, graphic designers today are re-discovering the creative and expressive power of handmade letters: lettering has a distinctive visual and physical effect, and provides endless possibilities of expressing ideas through a more artful use of type, texture and volume. This results in more personal, timeless effects and a richer aesthetic experience.

Books by this Author