The powerful memoir of female African American advertising executive Valerie Graves' unprecedented and unlikely success, following her journey from the projects of Motown-era Michigan to the skyscrapers of Madison Avenue and beyond. With marches, riots and demonstrations as the backdrop, and rock 'n' roll as a soundtrack, this book accompanies Graves as she traverses the seismically shifting terrain of 1960s and '70s America on a stumbling quest to 'be somebody.'