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How Toyota Became #1

Leadership Lessons from the World's Greatest Car Company

ISBN-13: 9781591842293

Contributor(s): David Magee

Subjects: Business & Management

Publisher: PENGUIN RANDOM HOUSE GROUP

Publisher Imprint: Portfolio

Publication Date: 27-11-2008

Format: Paperback

Availability: Out of stock

£13.99

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About the book

Rising from a humble Japanese start-up company to a thriving global giant, Toyota has had an amazing 25-year run. How did Toyota succeed while so many other car companies have struggled and failed? Journalist David Magee investigates Toyota's past and present and interviews senior executives who rarely talk to the press. His discoveries are destined to revolutionise the way businesses are run.

How Toyota Became #1

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