The Jerk can be spotted from miles away in any city today. Devoted to the latest microtrends, he is sure that he is an influencer, never knowing he is mostly just being influenced. Often seen with others who share a similar look and viewpoint, he does not have a clue how to show individuality. Life for Chris over the past twenty years has put him in close contact with many of these guys, as they regularly congregate in the creative industries. He has worked in all of these businesses and his astute and witty observations ring true for all.