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Confessions of an Advertising Man

ISBN-13: 9781904915379

Contributor(s): David Ogilvy

Subjects: Media Studies

Publisher: Southbank Publishing

Publisher Imprint: Southbank Publishing

Publication Date: 01-09-2011

Format: Paperback

Availability: In stock

£14.99

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About the book

Confessions of an Advertising Man is the distillation of all the successful Ogilvy concepts, tactics and techniques that made this book an international bestseller. Regarded as the father of modern advertising, David Ogilvy created some of the most memorable advertising campaigns that set the standard for others to follow. Anyone aspiring to be a good manager in any kind of business should read this.

Confessions of an Advertising Man

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