Brands A-z: Adidas

by Moon Chen Jiaojiao

Brands A-z: Adidas

  • ISBN-13: 9781904915218
  • Author(s): Moon Chen Jiaojiao
  • Subject: Advertising|sales & marketing: advertising
  • Publisher: Southbank Publishing
  • Imprint: Southbank Publishing
  • Publication Date: 17-01-2008
  • Format: h/b

Availability: Not available, publisher indicates OP

£22.00
Brands A-Z is a series that tells the story of independent, creative and alternative brands, with each title delving into the history of a chosen brand, reflecting its corporate culture and showcasing its winning designs. This volume focuses on the definitive advertising campaigns by Adidas, charts the creative thinking processes that produced the much-acclaimed campaigns over the years and showcases a series of creative artwork. A must-have for fans of the brand that will serve as an inspiration for designers and advertisers everywhere.
About the book

Brands A-Z is a series that tells the story of independent, creative and alternative brands, with each title delving into the history of a chosen brand, reflecting its corporate culture and showcasing its winning designs. This volume focuses on the definitive advertising campaigns by Adidas, charts the creative thinking processes that produced the much-acclaimed campaigns over the years and showcases a series of creative artwork. A must-have for fans of the brand that will serve as an inspiration for designers and advertisers everywhere.