Defeating Dracula

by Jean-Baptiste Dernoncourt
Defeating Dracula
  • ISBN-13: 9781948122641
  • Author(s): Jean-Baptiste Dernoncourt
  • Subject: Autobiography: business & industry
  • Publisher: Simon And Schuster Group USA
  • Imprint: Rosetta Books
  • Publication Date: 14-11-2013
  • Format: h/b

Availability: Cancelled

£23.99
Jean-Baptiste Dernoncourt was named CEO of Carrefour Romania in 2013. Thirty-two years old and faced with the challenge of transforming this large but steady retail operation into an agile, growing enterprise, he approached his task with optimism. Then he encountered the monsters: Entrenchment. Resistance. Legacy systems. Complexity. And above all the feeling of mistrust that ran throughout the company - from the cashiers to the c-suite. This was not a place ready to transform. This is the story of his transformation, and yours, and a blueprint for the creation of trust in a world where monsters lurk and change seems impossible.
About the book

Jean-Baptiste Dernoncourt was named CEO of Carrefour Romania in 2013. Thirty-two years old and faced with the challenge of transforming this large but steady retail operation into an agile, growing enterprise, he approached his task with optimism. Then he encountered the monsters: Entrenchment. Resistance. Legacy systems. Complexity. And above all the feeling of mistrust that ran throughout the company - from the cashiers to the c-suite. This was not a place ready to transform. This is the story of his transformation, and yours, and a blueprint for the creation of trust in a world where monsters lurk and change seems impossible.