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Running a Creative Company in the Digital Age

ISBN-13: 9781843449263

Author(s): Lucy Baxter

Subjects: Business Management

Publisher: Oldcastle Books

Publisher Imprint: Creative Essentials

Publication Date: 23-02-2017

Format: Paperback / softback

Availability: In stock

£19.99

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About the book

Running a Creative Company in the Digital Age guides you through the joys and pitfalls of setting up and running your own creative company in the modern media climate. It covers all the details of company set up, structure, management and content production for digital, TV, festivals, charities/NGOs, education, brands and businesses, while being innovative with new business models and platforms. Other areas featured include Publicity and Advertising, Pitching for Business, protecting your ideas, working with talent, growth strategies and merging or selling your company.

Running a Creative Company in the Digital Age

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