In 1997, World Championship Wrestling was on top. It was the number one pro wrestling company in the world, and the highest rated show on American cable TV. But by 2001, everything had bottomed out. The company - having lost a whopping 95% of its audience - was sold for next to nothing to Vince MacMahon and World Wrestling Entertainment. How could the company lose its audience so quickly? Who was responsible for shows so bad that fans fled in horror? The Death of WCW is the first book to take readers through a detailed dissection of WCW's dramatic downfall.